Marketing Communications Specialist
Company: Advanced Technology Services
Location: Peoria
Posted on: October 23, 2024
Job Description:
Founded in 1985, ATS is a company with a presence in the United
States, Mexico and the United Kingdom. We are professionals in
Industrial Maintenance and we make factories run better.
Fundada en 1985, ATS es una empresa con presencia en los Estados
Unidos, M--xico y el Reino Unido. Somos profesionales en
mantenimiento industrial y hacemos que las f--bricas funcionen
mejor.Principal Duties/Responsibilities:
- Lead events/tradeshows/conferences, speaking engagements,
internal prospective customer tour events in the company
offices.
- Lead public relations planning, calendar, outreach, tracking,
and reporting. - Build relationships with digital and print media,
industry influencers, and bloggers to increase ATS brand awareness
and share of voice in the market.
- Review media outreach requests.
- Develop and publish press releases focusing on company news,
product launches, awards, and recognitions. Publishing on newswire
and reporting.
- Support the Marketing Communications Manager with social
listening monitoring and identifying team action items.
- Own email marketing while partnering with cross-functional
teams, executing copywriting, reporting, validating leadership
requests, competitor research/benchmarking, campaign management,
list management, automation, etc.
- Support Photography and Video strategy and execution with
Marketing Communications Manager. Own master docs/audits and
research new technologies.
- Contribute to weekly Sales bulletin updates.
- Invoice processing for owned efforts.
- Perform other duties, as needed.
- Research and stay current on digital marketing trends, best
practices, and technologies.
- Effectively learn the business and develops, communicates, and
promotes ATS from a B2B marketing perspective in accordance with
established brand guidelines.Knowledge, Skills, Abilities (KSAs), &
Competencies: Essential KSAs:
- Bachelor's degree in Marketing, Communications, Public
Relations, Business, or a related field.
- At least 1-3 years of proven marketing experience preferably in
a B2B corporate organization.
- Proficient with Microsoft Office products, including Outlook,
Word, Excel, and PowerPoint.
- Experience or knowledge in event marketing, email marketing,
social platforms, public relations, APA style copywriting, and
proofreading.
- Demand generation and ROI driven, up on the latest marketing
trends and methodologies.
- Ability to manage and prioritize various projects/emails and
re-prioritize daily as needed to meet all deadlines, excel at
two-way communication/follow-up, and be accountable for meeting the
role responsibilities with proven consistent quality work.
- Ability to travel as needed (up to 10%).Desirable KSAs:
- Working knowledge in Pardot and Salesforce (CRM), Google
Analytics, PR Newswire
- Skillset in copywriting, messaging
- Experience in B2B digital marketing
- Efficient in Microsoft PPTCompetencies:
- Professional Copywriting Proficiency
- Detail and Multi-Task oriented
- Brand & Lead Generation Focus
- High Technology Proficiency
- Cross-Functional Team Player
- Business Acumen
- Time & Project ManagementPhysical Demands and Working
Conditions: - - - - - - - - - - - - - - - - - - - - - - - - - - - -
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- While performing the duties of this job, the employee is
regularly required to use hands, speak, and hear. - The employee is
occasionally required to sit for long periods, reach with arms, and
use close vision. - At times, the employee is required to use a
telephone, a keyboard and computer, and other office equipment. -
Work is typically performed in a moderately noisy business
office.ATS is committed to providing equal employment opportunity
in all aspects of employment to all applicants and employees,
regardless of age, color, race, religion, sex (including pregnancy,
gender identity, and sexual orientation), national origin,
disability, veteran status, genetic information or other legally
protected status.
ATS se compromete a brindar igualdad de oportunidades de empleo en
todos los aspectos del empleo a todos los solicitantes y empleados,
independientemente de su edad, color, raza, religi--n, sexo
(incluido el embarazo, identidad de g--nero y orientaci--n sexual),
origen nacional, discapacidad, estatus de veterano, informaci--n
gen--tica u otro estatus legalmente protegido. Revisi--n de la
pol--tica de privacidad aqu--
Privacy policy review
Keywords: Advanced Technology Services, Peoria , Marketing Communications Specialist, Advertising , Peoria, Illinois
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